OnOff Lady, A New Standard for Women's Club Selection

Evolved Distance with Daiwa Technology Shafts
Equipped with Adjustable Weight Screw
Rich Color Options and Luxurious Appearance

Female golfers no longer need to worry about driving distance. Masters International, a leader in the premium golf market, has launched the 2025 ONOFF Lady Club. This is a newly introduced product after two years. It meets female golfers with a full lineup consisting of a driver and fairway wood that can achieve personal best distances, three types of utility clubs, and a set of seven irons.

Boasting even more evolved distance based on Daiwa technology, the world’s number one in fishing gear. Daiwa’s carbon shafts deliver explosive distance through the shaft’s inherent elasticity, even with a smooth swing.

Additionally, it introduces the first-ever adjustable weight screw in women’s clubs. This helps create the desired distance and trajectory tailored to individual swing styles.

ONOFF’s exclusive Power Trench technology supports face rebound. The driver increases rebound on the toe and heel areas through a new face back structure, enhancing forgiveness. The irons are designed with a low center of gravity by placing high-density tungsten in the sole, inspired by the fact that most female golfers tend to strike the lower part of the face, making it easier to launch the ball.

The exterior features a diamond pattern design for a more luxurious look. With a rich color palette, golfers can create clubs that express their unique personality. There are five shaft colors, four grip colors, three head jewel weight colors, and four iron badge colors to customize your own style.

Masters International stated, "This product was created to solve women’s distance concerns. We hope ‘Distance = ONOFF Lady’ becomes a reality." Masters International is conducting advertising and promotions through various channels. Recently, they selected the first ONOFF Lady Experience Group. They expect stable market establishment through perfect communication. ONOFF Lady Clubs are available for test swings and purchase consultations at nearby dealers.