SK Magic Launches Limited Edition 'PSG Ultra-Compact Direct Water Purifier'

Available in Two Colors Symbolizing PSG: Navy and White

SK Magic announced on the 6th that it has launched a limited edition collaboration product with the world-renowned football club Paris Saint-Germain FC (PSG), the ‘SK Magic X PSG Ultra-Compact Direct Water Purifier’.

PSG is a global football club representing Paris, France, and is a prestigious club with the most championships in the French Ligue 1. It boasts a strong fandom by recruiting world-class superstars such as Korean national football player Lee Kang-in, Demb?l?, Marquinhos, Achraf Hakimi, and Gianluigi Donnarumma.

SK Magic, which signed a partnership with PSG last February, introduced the limited edition collaboration ‘Ultra-Compact Direct Water Purifier’ reflecting PSG’s brand identity and premium image. The ultra-compact direct water purifier features enhanced hygiene with the application of a ‘stainless steel vacuum system’ and is 40% smaller than existing direct water purifiers, making it installable even in narrow spaces.

The design captures the sensibility of PSG’s home city, Paris, France, with a trendy and stylish feel, and the colors consist of two options: navy and white, symbolizing PSG’s history and identity. The center of the product features navy, white, and red stripes. Additionally, the PSG brand logo includes the Eiffel Tower, symbolizing Paris, France.

An SK Magic representative said, “This product is perfect not only for sports enthusiasts who love PSG and football but also for customers who want a unique and stylish interior that captures the sensibility of Paris, France,” adding, “We plan to introduce more products reflecting PSG’s brand identity in the future.”