Pilot Operation from the 4th of This Month to the 27th of Next Month
Free Use and Discount Benefits at Various Affiliated Stores
Jung-gu, Seoul (Mayor Kim Gil-seong) is set to officially launch the ‘Seoul Jung-gu Tour Pass’ on the 28th of next month, marking the first introduction of such a pass by a Seoul autonomous district. A pilot operation is underway from the 4th of this month until the 27th of next month.
The Tour Pass is a mobile travel product that offers free use and discount benefits at various affiliated stores within Jung-gu for 24 hours after purchase. It includes not only tourist attractions but also experience facilities, cafes, restaurants, and souvenir shops, allowing visitors to enjoy many popular spots in Jung-gu, such as Myeongdong, economically with just one ticket.
During the pilot operation period, the Tour Pass is sold at up to 60% off. It can be purchased for 15,900 KRW on Naver Smart Store, and for 19,900 KRW through various online channels such as Coupang, Yanolja, Yogi-yo, Klook, Wag, Tour Pass Mall, and KKday. After the official launch, it will be sold at the regular price of 25,900 KRW.
The usage method is simple. Without installing a separate app, the mobile ticket is sent via KakaoTalk or text message. Presenting the ticket on-site grants immediate benefits, and after using it at one affiliated store, it can be used at the next store after 30 minutes.
Key benefits include ▲Namsan Cable Car (weekday round-trip ticket) ▲Jonginara Museum (admission ticket) ▲Taegukdang Jangchung Main Store (milk Monica provided) ▲Mundeok Coffee Euljiro Branch (Americano provided) ▲Ground Siso Myeongdong (admission discount) ▲Hey Tea Myeongdong Branch (passion fruit blast provided) ▲Coin Myeongdong 1st Branch (Americano provided) ▲Local tourism antenna shop Tripjip (Gonggi Nori set + game), among others. Additionally, various extra benefits are offered at many affiliated stores within Jung-gu.
Besides benefits at affiliated stores, the pass also provides various convenient features useful for travel, such as free tourist information.
Mayor Kim Gil-seong stated, “We have prepared this so that tourists can visit every corner of Jung-gu’s diverse locations and enjoy a richer travel experience. We will improve any shortcomings during the pilot operation period and present a more satisfying service at the official launch.”
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