Air Seoul and Airport Railroad Join Hands for Customer and Employee Marketing Collaboration

Partnership Discounts and Joint Advertising
Utilizing Each Company's Human and Material Know-how

Air Seoul and Airport Railroad have joined hands for joint marketing targeting customers and employees.

Kim Jung-ho, CEO of Air Seoul (left), and Park Dae-su, President of Airport Railroad, are posing for a commemorative photo after signing a 'Joint Marketing Business Agreement (MOU)' at Seoul Station on the 26th. Photo by Air Seoul

Air Seoul announced on the 27th that CEO Kim Jung-ho and Airport Railroad President Park Dae-soo signed a 'Memorandum of Understanding (MOU) for Joint Marketing' at Seoul Station on the 26th.

Both companies plan to offer various benefits such as mutual partnership discounts to customers and employees in the future, and conduct cross and joint advertising using their media channels. They are also preparing joint social contribution activities related to Environmental, Social, and Governance (ESG) by leveraging their human and material know-how to connect air travel and railroads.

In addition, in response to the recent increase in inbound visitors, they will strive to enhance the travel convenience and enjoyment of foreign visitors using Air Seoul and Airport Railroad, thereby contributing to the domestic tourism industry.

An Air Seoul official said, "Both companies share the commonality of having a high proportion of young customers in their 20s to 40s, so we expect a high synergy effect through this agreement."