Cumulative Subscribers Surpass 7.9 Million
"Popular Among People in Their 20s"
Toss announced on the 20th that the cumulative views of its free content subscription service 'One Day Tip' have surpassed 800 million. The total number of subscribers has exceeded 7.9 million.
One Day Tip is a subscription service operated by Toss with the goal of providing easy financial knowledge. The service started in September 2020. It offers content on topics such as loans, savings, investments, daily life, and real estate. It explains financial information that people have been curious about in everyday life in simple terms. As a result, it surpassed 800 million views in 4 years and 5 months.
The cumulative number of subscribers who regularly receive One Day Tip has also exceeded 7.9 million. By age group, subscribers are counted as 1.23 million (15.6%) in their teens, 1.65 million (20.9%) in their 20s, 1.27 million (16.1%) in their 30s, 1.51 million (19.1%) in their 40s, and 1.49 million (18.9%) in their 50s. Subscribers aged 60 and above number 740,000.
A Toss representative said, "Under Toss's mission to create easy and common-sense finance for everyone, we provide content that can be used in daily life," adding, "We will continue to create timely and diverse content services that resonate with all age groups."
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