Three-Party Agreement Signed with ESTV Asia and Global Youth Entrepreneurs Foundation
to Support Overseas Expansion of Korean Esports
Daejeon Information and Culture Industry Promotion Agency signed a business agreement with ESTV Asia and the Global Youth Entrepreneur Foundation on the 17th. / Promotion Agency
Daejeon Information & Culture Industry Promotion Agency announced on the 17th that it had signed a three-party business agreement to support the overseas expansion of Korean esports.
The signing ceremony was attended by ESTV Asia, the Asian branch of the US-based global sports broadcasting platform, and the Global Youth Entrepreneurs Foundation, which supports youth startups in Korea.
The agreement includes mutual cooperation on discovering and supporting high-quality content for the overseas broadcasting and global expansion of Korean esports content.
The agency aims to globalize Korean esports through broadcasting and support of esports content, while ESTV will serve as a bridgehead for overseas broadcasting and market entry. The Global Youth Entrepreneurs Foundation will support the global expansion of young entrepreneurs in the esports industry.
Through this agreement, the agency expects to promote the globalization of K-esports by broadcasting Korean esports content overseas and to help Daejeon Metropolitan City grow as a global tourist destination through esports.
Lee Eunhak, Director of the agency, said, "Through this agreement with ESTV Asia, which has broadcasting networks in over 100 countries including the United States and China, the overseas expansion of Korean esports will gradually become more tangible."
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