VYCOZ, the eyewear brand of Jungs Optical Co., Ltd., is gaining attention in the global market with its innovative and unique designs, proudly carrying a name derived from ‘by KOREA.’
Founder and designer CEO Byungjae Jeong prioritizes comfortable wear and sustainable design, establishing an ‘ALL-IN-ONE HOUSE’ system that completes all processes in one space, achieving both efficiency and quality.
CEO Jeong stated, “VYCOZ presents original eyewear to customers worldwide based on design innovation and quality, embodying the essence of Korea.”
VYCOZ’s core values are △comfortable wear △convenient ordering and supply △rapid customer service. Its unique design without screws and perfect weight balance provide stability, while a B2B-exclusive app enables easy ordering and delivery within two weeks. Additionally, a customer service system that processes requests within 48 hours builds trust among consumers worldwide.
VYCOZ experienced a major turning point by participating in the 2019 Korea Eyewear Industry Advancement Project. CEO Jeong said, “In the early stages, we lacked funds just for product development, but the support for marketing expenses was a great help.”
Through business support, VYCOZ secured marketing, technology development, and networking opportunities, increasing annual sales from 1 billion KRW to 3.5 billion KRW, growing its staff from 6 to over 20 employees, and expanding export countries from 15 to 30.
CEO Jeong shared, “Trade shows offered opportunities to achieve results with limited budgets, but I learned that online marketing requires continuous and strategic investment.”
VYCOZ aims to develop various prescription eyewear and expand its global market presence. CEO Jeong expressed his ambition, saying, “We will establish ourselves as a brand recognized by opticians worldwide and provide all the eyewear consumers need.”
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