The Core of This Exhibition is AI... Reinterpreted as 'In·With·Beyond'
Pre-distributed to Participating Company Representatives... Includes Recommended Courses by Purpose
Samil PwC announced on the 20th that it has published the 'Dive in AI, CES 2025 Preview' report ahead of the world's largest consumer electronics and IT exhibition (CES) to be held in Las Vegas, USA, from the 7th to the 10th of next month (local time). This report will be distributed as a preliminary reference material for companies and industry stakeholders attending CES 2025 in person. Those not attending can also access the content online.
The key theme of this CES is ‘Dive in,’ conveying the message to ‘CONNECT, SOLVE, DISCOVER, DIVE IN’ by connecting, solving problems, and actively participating in change through innovative technologies. Following last year, the core theme technology of this CES is artificial intelligence (AI), showcasing cases of AI technology convergence that permeate all industries. In particular, it is expected that the exhibition will emphasize throughout that AI technology is driving fundamental changes across industries.
Marking its 58th edition, the US CES is considered one of the world's top three IT exhibitions alongside the European consumer electronics show (IFA) and Spain’s Mobile World Congress (MWC). It is a place to grasp the latest technology trends that cross multiple industries centered on IT.
First, the report reinterprets AI-related exhibition content into three categories: ‘In,’ ‘With,’ and ‘Beyond.’ ‘In’ covers the core agenda of AI innovation, ‘With’ presents cases of AI application in industries, and ‘Beyond’ looks ahead to the future of technological innovation. Through the report, readers can obtain detailed information on what AI technologies exist and how they are being applied and expanded in actual industrial fields.
The report includes an overview of CES 2025 events, as well as pre-analyses of keynote speeches and the highest innovation awards. It also contains booth layouts by exhibition space and floor, along with a list of participating companies. Visitors can also check out the recommended viewing courses suggested by Samil PwC, considering the purpose of attendance (exhibition, business, networking).
Yoon Hoon-soo, CEO of Samil PwC, said, “As all industries are undergoing structural changes centered on AI, to become a leader, companies must quickly adopt AI technologies to maximize efficiency. Since this CES focuses on AI technologies that permeate industries, I hope companies attending CES will gain effective benefits through this report.”
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