Kakao's location-based platform KakaoMap announced on the 19th that it has released the '2024 Year-End Review' containing various statistics for this year.
Since 2023, KakaoMap has been compiling annual 'My Log' statistics and 'Mapfluencers' throughout the year and providing them to users at the end of each year. This year, a special 'Trend Ranking' introducing the most popular restaurants of the year was added.
My Log is a service that provides records of users' daily activities such as reviews, bookmarks, and place suggestions left on the application. Users can check various activity statistics in the My Log Year-End Review, including their movement records (car, public transportation, bicycle), reservations, and reviews for the year.
Mapfluencers are users who are popular and active in various fields such as bookmark groups, reviews, and suggestions. KakaoMap selected a total of 37 Mapfluencers in various categories, including this year's Bookmark King with the most subscribers, popular bookmark groups by theme, Review King of the year, and Place Suggestion King.
This year, to expand online and offline contact points between users and business owners, the Trend Ranking Year-End Review was additionally introduced. The Trend Ranking restaurants are data-based rankings reflecting users' place exploration patterns within KakaoMap. Popular restaurants were selected from 100 places across 17 regions nationwide, including Seoul, Gyeonggi, and Incheon, releasing a total list of 1,700 places. These stores are provided with the '2024 KakaoMap Trend Ranking' certification sticker.
Joo Sung-yoon, Kakao Local Map Leader, said, "We will continue to present differentiated content unique to KakaoMap to users and continuously strengthen local businesses."
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