[This Week's Books] 'Alteshtok-ui Gongsup' and Others

The Onslaught of Alteishtok

Alteishtok refers to the Chinese overseas direct purchase platforms AliExpress, Temu, Shein, and TikTok Shop, which are penetrating the global market with unimaginably low product prices as their weapon. By uncovering the reality of Alteishtok, this work examines what impact the emergence of Alteishtok is having worldwide, how the world, led by the United States, is responding, what changes it will bring to the domestic market, and how our companies and government should respond. (Written by Park Seung-chan / The Forest)

The Two Indias

This book provides a comprehensive overview of India’s politics and economy from its independence from Britain in 1947 to the present. The author points out, based on objective data, that the rosy forecast of India becoming one of the ‘Major 3 Countries (G3)’ may be an illusion. It reveals that out of 1 billion people of working age, only 670 million are economically active, and half of those economically active still work in agriculture. It also sharply criticizes social issues India faces such as corruption, job shortages, and education problems. (Written by Ashoka Modi / Translated by Choi Jun-young / Power of Thought)

Creator Society

It is an era where creators are gaining attention. As artificial intelligence (AI) attempts to replace even human intellectual labor, individuals are being driven into a situation where they have no choice but to become creators to survive. This book defines a society where individual creativity blossoms into economic value as a ‘Creator Society’ and offers original prospects and insights on the evolution of cities and society. It deeply interprets the activities and significance of creators and surveys the creative innovations occurring in individuals, companies, and society. (Written by Mo Jong-rin / Gimm-Young Publishers)