Paris Baguette Presents Congratulatory Cake to Paris Olympic Medalists

Directly Produced at Local Stores
Official Sponsor of the Korea Sports Council Until 2028

SPC Group's Paris Baguette announced on the 6th that it delivered congratulatory cakes to the national team athletes 'Team Korea' who won medals at the 2024 Paris Olympics.

The congratulatory cakes were made directly at Paris Baguette stores operating locally in France. Paris Baguette delivered birthday cakes not only to the medalists but also to modern pentathlon national team athlete Jeon Woong-tae, who celebrated his birthday during the competition.

At the press conference for the 2024 Paris Olympic national medalists held at Korea House in Paris, France, judo team athletes are smiling brightly while holding Paris Baguette cakes.
[Photo by Paris Baguette]

A Paris Baguette representative said, "We gifted the cakes to celebrate and encourage the proud achievements of the Korean athletes," adding, "We will continue various activities and support to boost the passionate cheering for Team Korea throughout the remaining Olympic period."

Earlier, Paris Baguette signed a sponsorship agreement with the Korean Sport & Olympic Committee in May and was selected as the official sponsor in the bakery franchise sector. Since then, during the Olympics, it has supported the national team athletes with over 30,000 bakery products through six stores in Paris.

In Korea, they are also conducting cheering events with customers and sharing the national team athletes' performances through social networking service (SNS) channels. The sponsorship of Team Korea will continue until 2028.