KB Kookmin Bank Develops Alternative Credit Scoring Model Using 'KB Live M' Telecommunication Data

KB Kookmin Bank announced on the 12th that it has developed an alternative credit evaluation model using communication data from its own mobile communication service, KB Liiv M (KB Liiv Mobile).

Previously, alternative credit evaluations using communication data were only available to customers of the three major mobile carriers, but with the development of this evaluation model, the scope has been expanded to include KB Liiv Mobile subscribers.

Among KB Liiv Mobile customers, more precise credit evaluations can now be conducted based on communication data such as billing, payment, and non-payment when applying for the 'KB Cheoeum EASY Credit Loan,' targeting young adults, housewives, retirees, and others with limited financial transaction history.

A KB Liiv Mobile official stated, "With the expansion of coverage of this alternative credit evaluation model, we expect financial accessibility for the financially marginalized to be further strengthened. Next year, we plan to introduce a dedicated credit evaluation model that uses only the communication data of KB Liiv Mobile customers. We will continue to expand services that combine finance and telecommunications and do our best to reduce financial blind spots."