Musinsa Signs Business Agreement with Small and Medium Business Distribution Center

Utilizing Online and Offline Channels
Supporting 150 Fashion and Beauty SMEs

Musinsa announced on the 10th that it has signed a Memorandum of Understanding (MOU) with the Small and Medium Business Distribution Center under the Ministry of SMEs and Startups to support offline sales channels..

The purpose of this agreement is for Musinsa to support market entry and marketing for 150 outstanding small and medium-sized enterprises selected by the Small and Medium Business Center in the fashion, beauty, and lifestyle sectors.

Last year, Musinsa became the first domestic fashion platform to record annual sales approaching 1 trillion KRW, and plans to assist promising SME brands by utilizing its various online and offline channels.

For this, three online channels?Musinsa, 29CM (Isipguseontimiteo), and Soldout?will be used. Additionally, offline support such as store openings and product promotions for SMEs will be provided at key locations including Musinsa Terrace Seongsu, Musinsa Square Seongsu, and TTRS (Titiareseu) located in Seongsu-dong, Seoul.

The Small and Medium Business Distribution Center will recruit participating companies through its own announcement until August. Musinsa will provide online and offline store openings and marketing support for the selected companies from September through the end of the year.

A Musinsa representative stated, “We plan to discover new brands in the fashion and beauty sectors by utilizing the diverse channels evenly spread across Musinsa and its affiliates, including Musinsa, 29CM, and Soldout online and offline. As a leading fashion distribution company in Korea, we will actively pursue various ways to grow together with small and medium-sized enterprises.”

This content was produced with the assistance of AI translation services.