Lotte Wellfood Revamps Sauce Convenience Meal 'Yorikik'

Easy Sauce Meal Kit 'Yorikick' Relaunched to Target Market
Introducing Chinese Sauce from '10-Minute Series'
Reorganized '1-Minute Series' with Japanese Curry

Lotte Wellfood (formerly Lotte Confectionery) has revamped its cooking sauce home meal replacement (HMR) brand 'Yorikick,' which was launched last year.

The '10-minute Yorikick' series features a Chinese cuisine concept. Considering the difficult and complex cooking process of Chinese dishes when making them at home, it was designed to be easily prepared with just one sauce. The ‘1-minute Yorikick’ series for single-person households adopts a blended curry concept. It contains various spices and ingredients, allowing consumers to enjoy the rich flavor and taste of premium curry typically found only at specialty curry restaurants, right at home. The biggest advantage of this series is its convenience, as it can be cooked in just one minute.

The 10-minute Yorikick series is aimed at married households who want to easily prepare impressive meals to enjoy with their families. It includes three Chinese dishes: ▲Mala Xiang Guo ▲Gochu Japchae ▲Mapo Tofu. With the appropriate vegetables, meat, and Yorikick sauce for each menu, you can complete a splendid Chinese dish from preparation to cooking and plating in just 10 minutes. Special attention was given to recreating the smoky flavor that is difficult to achieve at home. Scallions are roasted at 120 degrees Celsius to infuse the sauce with the smoky aroma typically found in Chinese specialty restaurants. For this development, Nam Dae-hyun, a Korean Master Chef and former executive chef at Lotte Hotel, collaborated on the project.

The 1-minute Yorikick series offers blended curry dishes that can be found at specialty restaurants. This series is easy to prepare by microwaving for just one minute and consists of two Japanese-style curries: ▲Garlic Keema Curry ▲Butter Chicken Curry. Combining about 20 different spices and ingredients, including key spices such as turmeric, cumin, and thyme, it delivers a deep and diverse flavor profile of curry.