Lotte ON Hosts 'Win-Win Live Broadcast' with Outstanding Small Business Owners

11 AM on the 28th, 'Sangsaeng Beauty Festa'

Lotte ON announced on the 27th that it will hold a 'Win-Win Live Broadcast' in collaboration with outstanding small business owners.

Lotte ON, together with Bucheon Industry Promotion Agency, will conduct a live broadcast on the 28th at 11 a.m. under the theme 'Win-Win Beauty Festa.' In this live broadcast, beauty products from three companies selected as excellent small and medium enterprises in the Bucheon Industry Promotion Agency's online sales channel support project will be introduced. During the broadcast, benefits such as discounts of up to 80% and various giveaways for participants and purchasers will be provided.

Lotte ON has been committed to co-growth with small and medium-sized merchants nationwide. Since 2021, it has signed business agreements with over 70 public institutions and local governments, discovering about 10,000 outstanding small and medium merchants and helping them enter Lotte ON. Additionally, to strengthen the competitiveness of small business owners, it has implemented support policies for practical growth, including more than 80 online and offline training programs, exposure in online special exhibitions, and content production.

This live broadcast is part of Bucheon City's online sales channel support project conducted with the Bucheon Industry Promotion Agency since December last year. It features three small and medium enterprises?Shinebird, Seri Cosmetics, and Dowoen?that have shown excellent performance over six months. Representatives from each company will participate to introduce their products directly, offering discounts of up to 80%. A maximum 50% discount coupon usable during the broadcast will be provided, all products will be delivered free of charge, and brand-specific giveaway events will be held.

Lee Jung-joo, Team Leader of Seller Communication at Lotte ON, said, "Despite difficult conditions such as high inflation and high interest rates, Lotte ON is supporting outstanding small and medium enterprises to grow stably. This time, we planned the ‘Win-Win Beauty Festa’ live broadcast to widely promote products from excellent companies in Bucheon City." He added, "We will continue to explore various measures, including live broadcasts, to provide a foundation for the growth of excellent domestic small and medium enterprises."