A Glimpse into the Food Service Industry Trends... CJ Freshway's 'Food Solution Fair'

Held at aT Center on July 27-28
Success Secrets for Each Type of Food Service Business Also Presented

CJ Freshway announced on the 23rd that it will hold the 'Food Solution Fair 2024' at the aT Center in Yangjae-dong, Seocho-gu, Seoul, on the 27th and 28th of next month. This event is a B2B (business-to-business) specialized exhibition showcasing the latest trends and solutions in the dining-out and catering industries.

Food Solution Fair 2024 Poster
[Photo by CJ Freshway]

At this exhibition, CJ Freshway plans to focus on introducing solution businesses that support customer success under the theme of 'Co-prosperity and Convergence.' First, based on customer data, they will identify pain points occurring in the operation processes of dining-out and catering businesses and present customized solutions tailored to each type of issue. The dining-out sector will showcase business strategies from various perspectives, covering everything from individual restaurants to franchises, and from startup to advanced operation stages.

Visitors will also be able to see at a glance the product portfolio of the country's largest food ingredient distribution company. Through products such as franchise-exclusive items, pre-processed and semi-prepared ingredients, and customized sauces, they will introduce meal solutions that enhance operational efficiency and ease menu concerns. Additionally, competitive private brand (PB) products from lifecycle-based catering ingredient brands like Ainuri, Ttuntun School, and Healthy Nuri will be showcased in various forms.

The food service business division will introduce future-oriented business models that provide customer-centric services beyond the time and space constraints of traditional group catering venues, such as ready meals corners and in-house cafes.

A dining-out trend seminar targeting dining business operators and prospective entrepreneurs will also be held. At the exhibition hall, real-time consultation services regarding business and solutions will be available for visitors.

Applications for participation can be made through the pre-registration page on CJ Freshway's official website. Those who register online by the 26th of next month will receive free exhibition admission tickets. On-site registration admission is 10,000 KRW, and seminar participation fees are 20,000 KRW.

A CJ Freshway representative stated, "You will be able to see the blueprint of a 'solution ecosystem' created by converging the capabilities of each business division such as food ingredient distribution, catering, and manufacturing, together with our clients and partners."