LG Electronics to Exhibit 'Sympathetic Intelligence (AI)' Innovative Products at World IT Show

Customer Empathy and Consideration AI Products... Alphabl and Grampro, etc.

LG Electronics announced on the 17th that it will participate in the 'World IT Show (WIS) 2024' to showcase empathy intelligence (AI) innovative products. WIS 2024 will be held for three days from today until the 19th at COEX in Gangnam-gu, Seoul. Empathy intelligence refers to products that provide differentiated customer experiences through AI technology.

LG Electronics CEO Jo Joo-wan is introducing LG Electronics' future mobility concept 'Alphal' at CES 2024 held in Las Vegas, USA, on January 9th (local time).
[Photo by Yonhap News]

LG Electronics set up an exhibition hall of approximately 860㎡. At the front of the exhibition hall, the future mobility 'LG Alphabl' was installed. LG Alphabl is an empathy intelligence product that detects the occupant's condition, changes the interior scent autonomously, and provides spaces such as a restaurant, cinema, and gaming area. A sculpture of the 'LG Gram Pro' equipped with the latest AI processor was also installed. Twice a day, expert-led AI function experience events such as AI image generation and AI composition/arrangement using the LG Gram Pro are held.

The exhibition hall features AI chipsets, OLED TVs, and washer-dryers. The OLED TV dedicated chipset 'Alpha 11 Processor' is unveiled. Based on AI deep learning performance that is four times more powerful than the previous chipset, it autonomously understands the intentions of content creators and user preferences for movies, sports, and other content, finely adjusting the video at the pixel level.

In the LG Signature washer-dryer exhibition space, core component technologies such as the 'AI DD Motor' and 'Inverter Heat Pump' are showcased. The AI chipset 'DQ-C' installed in the LG Signature washer-dryer is an on-device AI processor that integrates LG Electronics' technological capabilities. It analyzes fabric conditions and washing machine usage environments to provide customized washing and spinning.

Complex washer-dryers such as the all-in-one 'Tromm Objet Collection Wash Combo' and the one-body washer-dryer 'Tromm Objet Collection Wash Tower' are exhibited. Additionally, the LG PuriCare Objet Collection 360˚ air purifier is displayed. Through the 'AI Plus' function, the AI autonomously analyzes air quality and adjusts the operating intensity.

At the 'Subscription House' installed in the exhibition hall, visitors can experience LG Electronics' subscription service that helps with product management and household chores aiming for liberation from housework. In particular, through LG Electronics' smart platform 'LG ThinQ,' visitors can enjoy experiences such as turning off TVs, air conditioners, and lights installed in the Subscription House and opening and closing curtains. In the camping site concept space, visitors can experience the glamping customer-tailored living space 'Bon Voyage,' the outdoor portable screen 'LG StanbyMe Go,' and the premium projector 'LG CineBeam Cube,' which realizes a 120-inch ultra-large 4K screen in a compact size.