Apple announced plans to expand its local supply chain investment in line with CEO Tim Cook's visit to Vietnam.
According to local media and foreign news outlets on the 15th (local time), CEO Cook arrived in Hanoi, Vietnam, that morning. During his two-day visit, Cook is scheduled to meet with local programmers, content creators, and students.
Apple mentioned that it would increase spending on its supply chain in Vietnam to coincide with Cook's visit. However, specific amounts or usage details were not disclosed.
CEO Cook stated, "We are working to strengthen our relationship with Vietnam through collaboration with local suppliers, supporting improvements in school water quality, and expanding educational opportunities."
Apple said it has spent about 400 trillion dong (22 trillion won) on its Vietnam supply chain since 2019, with annual spending on Vietnam more than doubling during this period.
Amid the conflict between the U.S. and China, Apple is increasing production in Vietnam and India to reduce its dependence on China in manufacturing and supply chains.
Since last year, Apple has been actively targeting the Vietnamese market by launching key services. In May last year, it opened an online Apple Store, and in August, it introduced its own payment system, Apple Pay. Apple is preparing a map service for Vietnam and plans to develop Vietnamese language support for its voice assistant, Siri.
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