Online bookstore Yes24 announced on the 1st that it will hold various events throughout April, including a YouTube live broadcast event where participants read books together and a donation campaign, to celebrate its 25th anniversary. Yes24 marked its 25th anniversary on this day.
On April 23, World Book Day, Yes24 will host a 'Book Reading Birthday Party' through a 2-hour and 4-minute YouTube live broadcast, enjoying reading together with customers. Various pre-events are also planned. First, participants in the 'Reading Speed Test for Party Attendance' game will receive Crema Club usage vouchers or Crema Money. Customers who purchase recommended books, albums, or accessories for the 'Book Reading Birthday Party' worth over 30,000 KRW will receive a 'Books Are Daily Bread' picnic mat. Additionally, those who post photos or videos of themselves reading for 2 hours and 4 minutes on social media (SNS) will be entered into a draw to win Emart24 coffee & choco cookie shoe coupons.
Collaborating with the Gyeonggi Provincial Museum, commemorative goods for the 25th anniversary are also available. The 25th anniversary goods were created under the theme 'Beyond the Era, Befriending Books,' inspired by the painting 'Chaekgado,' which depicts books, various antiques, stationery, and flowers. Customers who purchase domestic books, foreign books, or eBooks worth over 50,000 KRW or 70,000 KRW will receive Chaekgado-themed bookstands, desk pads, mugs, and other items that embody the unique beauty of Korea, depending on the purchase amount.
In addition, a special exhibition called 'Gift Warehouse Grand Release' will be held, where customers can find special-priced products by gift price range and Yes24 exclusive deals all in one place. Customers who purchase gift direct delivery products worth over 30,000 KRW will receive a Yes24 x Shin Year Market collaboration 3-color pen as a gift.
In the eBook sector, various events and promotional benefits are offered through the 'eBook Genre Festival.' First, participants who take the test 'If I Appeared in a Genre Novel Based on My Birthday?' and share their results in the comments will be entered into a draw where 2,525 winners will receive a 1,000 KRW eBook voucher. Additionally, extra discounts and vouchers are provided based on the purchase amount when buying eBook genre novels.
Yes24 is also conducting a donation campaign for children with disabilities called 'A Space Where Dreams Grow' in partnership with the social welfare organization Warm Companion. This is a point donation campaign with Yes24 members, and all funds raised will be donated to improve the welfare spaces for children with disabilities on April 20, the Day of Persons with Disabilities.
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