Wando-gun Signs Business Agreement with GS Retail to Promote Consumption of Agricultural and Marine Specialties

Support for Sales Channels and Marketing Cooperation for Wando Abalone, Flatfish, Loquat, and Other Agricultural and Marine Products

Jeonnam Wando-gun and GS Retail recently signed a business agreement at the Wando County Office to support the distribution channels of Wando’s agricultural and marine specialty products. The signing ceremony was attended by Shin Woo-cheol, the governor of Wando-gun, and Jeong Chun-ho, head of GS THE FRESH division, along with other executives.

According to the county on the 19th, the agreement was established to create a cooperative system between Wando-gun and GS Retail to support the distribution channels, marketing, and promotion of Wando’s agricultural and marine products such as abalone, flatfish, and loquat, enabling producers and customers to coexist and prosper.

Wando County and GS Retail signed a business agreement to support the distribution channels for agricultural and marine specialty products.
[Photo by Wando County]

The contents of the agreement include △ active cooperation in promotion and consumption activation to develop agriculture and fisheries and realize social value △ support for a smooth supply system and sales promotion of high-quality Wando agricultural and marine products △ support for consumption promotion events and promotional activities △ product consulting, product development, and sales promotion to enhance the competitiveness of agricultural and marine products.

Governor Shin Woo-cheol personally explained the excellence of Wando’s agricultural and marine products to GS Retail officials, stating, “I hope that by local governments and large corporations joining hands, the activation of agricultural and marine product consumption will contribute to increasing the income of farmers and fishermen.”

Jeong Chun-ho, head of GS Retail THE FRESH division, said, “We will actively cooperate to secure stable distribution channels for Wando-gun’s excellent agricultural and marine products and maximize customer satisfaction.”

Wando = Asia Economy Honam Reporting Headquarters Reporter Choi Kyung-pil just8440@asiae.co.kr