Samsung Display, 'Galaxy Book4' AI Media Art Exhibition

Samsung Display is participating in the media art exhibition "Touch The Real," which emphasizes the artificial intelligence (AI) experience of the "Galaxy Book4 Series," together with Samsung Electronics and Intel Korea.

Samsung Display announced on the 25th that starting from the 27th, it will hold an exhibition with Samsung Electronics and Intel Korea at the complex cultural space "News Museum Euljiro Branch" located in Jung-gu, Seoul, showcasing AI convergence media art using organic light-emitting diode (OLED) and QD-OLED as mediums.

Poster for the AI art exhibition 'Touch The Real' held for two weeks from the 27th at 'News Museum Euljiro Branch'.
[Photo by Samsung Display]

The Galaxy Book4 Series is Samsung Electronics' first AI laptop equipped with Intel's first AI processor, the Intel® Core™ Ultra Processor, and Samsung Display exclusively supplies the OLED.

At this exhibition, Samsung Display will demonstrate the OLED equipped on the Galaxy Book4 Series, featuring 3K high resolution, 120Hz refresh rate, and 120% color volume, as well as the rich color expression of QD-OLED for TVs, through collaborations with renowned artists.

In addition to the works of participating artists, the third floor of the exhibition hall will provide a space to experience various innovative products, including foldable prototype products that realize the company's future technologies such as "Flex Note," "Flex S," "Flex G," and "Slidable Flex Solo," as well as the "Round Display."

Lee Hojung, head of the product planning team at the Small and Medium Display Business Division, said, "OLED and QD-OLED are products that can most perfectly reproduce artists' works with precise and rich color expression, overwhelming contrast ratio, and extended brightness expression." He added, "In particular, AI conveys virtual worlds or images recreated exactly as intended by the artists, providing a differentiated viewing experience."