Amorepacific's O'Sulloc announced on the 21st that it has collaborated with the Netflix series 'Gyeongseong Creature'.
The ‘Wolgang Blossom’ set, inspired by the drama’s motifs ‘Wolgang Bar’ and ‘Cherry Blossom,’ is composed of two types of O'Sulloc’s signature blended teas: ‘Dalbit Geotgi’ and ‘Olle Filled with Cherry Blossom Scent.’ It will be sold as a limited seasonal edition, and a pop-up store will be operated at the O'Sulloc Tea House Bukchon branch.
The pop-up store interior was inspired by the Wolgang Bar in Bukchon in 1945, the drama’s setting, and utilized actual props used in the series. On the third floor, at ‘Basulloc,’ visitors can enjoy various photos including unreleased stills and experience a virtual Wolgang Bar through an AR filter. To commemorate the collaboration, a limited menu is offered, featuring the non-alcoholic tea cocktail ‘Wolgang Martini,’ which highlights the flavors of omija, lemon, and milk in Dalbit Geotgi tea, along with handmade desserts such as yakgwa, canel?, and tartlets infused with Dalbit Geotgi tea.
A special experience program for seasonal purchasers is also introduced. From January 8 to 21 next year, customers who purchase the ‘Wolgang Blossom’ set through KakaoTalk GiftX service can receive an experience ticket and a special kit that allows them to enjoy the Gyeongseong Creature photo exhibition inside the pop-up store and the collaboration tea course menu. The tea course, consisting of three types?‘Pure Tea,’ ‘Blended Tea,’ and ‘Tea Cocktail’?offers a unique experience where participants can taste teas and traditional sweets served in an order similar to the drama’s storyline, as well as engage in various demonstrations such as brewing tea themselves. This program is available by reservation until February 7 next year.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.


