NCT Dream Presents the World's First K-Pop Immersive Exhibition

Until January 31 Next Year at Walkerhill 'Bit-ui Theater'

The complex cultural arts space 'Bit's Theater' presents an immersive art exhibition titled 'THEATER OF DREAMS,' featuring K-pop artists 'NCT DREAM' as the main protagonists.

Located at Walkerhill Hotel & Resort in Gwangjin-gu, Seoul, Bit's Theater will showcase NCT DREAM's activities as 'AMIEX (Art & Music Immersive Experience)' content until January 31 next year. AMIEX is an exhibition technique that applies the latest technologies such as high-definition projectors, large-capacity servers, speakers, automated audiovisual systems, and 3D sound to vividly reinterpret content through light and music.

Bit's Theater fills its entire space of approximately 1,500 pyeong (about 4,958 square meters) with NCT DREAM content, featuring a maximum height of 21 meters. The exhibition sequences are composed of NCT DREAM's growth and album history from their debut to the present. It reflects on the history of NCT DREAM growing together with their fans while conveying a message of support for their future.

The exhibition consists of a total of 11 sequences. Starting with the 'Intro,' it continues with 'Now,' which shows NCT DREAM's current status, followed by exhibition spaces that implement their dazzling yearly activities and representative songs from 2016 to 2023 through light and music. The final sequence, 'To. NCTzen DREAM' (the fandom name of NCT DREAM), is filled with messages from the artists to their fans.

Additionally, various spaces such as a gallery room, mirror room, and green room are prepared. There are also photo zones and interactive media art experience spaces where artists and fans can communicate and enjoy together, as well as an art shop offering special goods, and Bit's Lounge Cafe where visitors can enjoy NCT DREAM collaboration menus and the gallery, allowing visitors to enjoy exhibitions and events in diverse spaces.

Timonet Co., Ltd., which operates Bit's Theater, is presenting the world's first K-pop planned exhibition through the 'THEATER OF DREAMS' exhibition. This expands the scope of the existing 'Bit's Series' exhibition themes, which mainly focused on masterpieces and contemporary artworks. On the 1st of this month, Timonet also opened 'Lee Wal-jong, the Island of the Middle Way Jeju,' the first domestic artist-themed exhibition in the 'Bit's Series' at Bit's Bunker in Seongsan, Jeju.

Timonet plans to continue expanding the scope of content by producing content themed on the works and activities of domestic artists while encompassing various themes such as culture, art, and history. Furthermore, these contents will be sequentially introduced at the nine 'Bit's Series' exhibition halls opened worldwide, broadening the base of K-culture in the global market.

Park Jin-woo, CEO of Timonet, said, "Through the world's first K-pop immersive art exhibition 'THEATER OF DREAMS,' we hope audiences experience a new way to enjoy K-pop content and have a multi-sensory and overwhelming immersive experience." He added, "Timonet plans to continuously plan and produce AMIEX exhibition content that can promote various K-culture genres such as K-art and K-pop worldwide."

Tickets for THEATER OF DREAMS can be purchased on Naver. Detailed information such as viewing schedules can be found on the Bit's Theater website or official social media channels.

During the exhibition period, an experiential 'K-pop tour program' capturing NCT DREAM's dreams, music, and love for fans will also be presented. This includes the concept room 'Dream House,' reflecting NCT DREAM's global fan love, and the special experiential exhibition space 'NCT DREAM Showroom,' prepared with various attractions and things to see and do.