Shinsegae Department Store Opens 'Sseukdaegup Sseukday' with Unprecedented Benefits... Major Affiliates Participate

From the 13th to the 19th
Participation of 20 Major Affiliates

Shinsegae Department Store announced on the 12th that it will hold the 'Ssgdaegup Ssg Day' during the Korea Sale Festa period, offering abundant shopping benefits.

This year's Ssg Day will be held from the 13th to the 19th. A total of 20 major affiliates, including offline affiliates such as Shinsegae Department Store and E-Mart, as well as online affiliates like SSG.com and Gmarket, will participate, providing the largest annual benefits with a volume of 1.5 trillion KRW.

During the Ssg Day period, a lucky draw event will be held on the Shinsegae Department Store mobile application (app), where customers can receive up to 50% of their purchase amount back in Shinbaek Rewards. Shinbaek Rewards are points that can be used like cash at Shinsegae Department Store, with 1R (reward) equivalent to 1 KRW.

This event, conducted in the form of a roulette, guarantees that everyone will receive a prize without any blanks. Prizes include Shinbaek Rewards gift certificates of 50% (200 people), 40% (300 people), 30% (500 people), 20% (1,000 people), and 10% (10,000 people), as well as 5,000R Shinbaek Rewards. Customers who win the gift certificates can receive the corresponding Shinbaek Rewards if they purchase with a Shinsegae affiliated card between the 17th and 19th after signing up for Shinbaek Members.

A gift event is also underway where customers can receive 7% of their purchase amount back in Shinbaek Rewards when paying with a Shinsegae affiliated card at fashion and accessory brands. Especially at the Gangnam branch, customers can receive up to 15% Shinbaek Rewards benefits. During the last three days of Ssg Day (17th to 19th), coupons offering a 20,000 KRW discount on purchases over 100,000 KRW at fashion and accessory brands will also be provided.

Exclusive products and special price items available only at Shinsegae Department Store have also been prepared. Global sports brand Fila collaborated with Shinsegae Department Store's representative character, Poovilla, to present exclusive items such as a sweatshirt (99,000 KRW), UGG Ultra Mini UGG Fluff (328,000 KRW), and Segment A 14K Rose Quartz Teardrop Necklace (165,000 KRW).

Nike has also prepared special discounts exclusively for Ssg Day. From the 17th to the 19th, all products, including popular Nike models like the Air Zoom Vomero 5 and Dunk Low series, will be sold at a 30% discount.

Customers can also find brand-specific products carefully selected by Shinsegae Department Store buyers. Representative products include New Balance 990NV6 sneakers (limited to Gangnam branch, first-come-first-served), PXG GEN4 Metal 0811X driver (limited to Gyeonggi branch), Sulwhasoo Jaumsaeng Cream 60ml holiday set, and Mikko Jewelry Philos Diamond 0.1-carat earrings.

The Shinsegae app allows customers to check all ongoing events across all Shinsegae affiliates at a glance.