Held daily from 8 PM to 11 PM
Unpacked side events have been canceled
Samsung Electronics has started nighttime digital outdoor advertising at N Seoul Tower in Namsan, Yongsan-gu, Seoul, ahead of the 'Galaxy Unpacked' event on the 26th.
The advertisement conveys that the new Galaxy foldable product opens infinite possibilities for the best everyday life. The campaign message, 'Join the flip side,' invites consumers to a different world (flip side) from the usual.
The 'Galaxy Unpacked' nighttime digital advertisement visible at N Seoul Tower in Namsan runs daily from 8 PM to 11 PM and will operate until the 28th.
Samsung Electronics will hold the Unpacked event at COEX in Gangnam-gu, Seoul, at 8 PM on the 26th to unveil the new Galaxy products.
The ‘Galaxy Unpacked 2023 Live Viewing’ event, which was planned to be held at Seoul Plaza on the day, has been canceled.
On the 21st, Samsung Electronics stated, "Considering the recent heavy rain damage and uncertain weather conditions, we have decided to cancel the outdoor event."
The outdoor event was originally planned to include a live broadcast of the main Unpacked event, performances by popular singers, and product experiences. Since this is the first Unpacked event held in Korea, it was designed so that foreign tourists could also enjoy the event together.
However, due to the recent heavy rain causing dozens of casualties and continuous rain forecast starting this weekend, the decision to cancel was ultimately made.
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