Hansome opens pop-up store for French designer brand 'Destry'

Opened at Hyundai Department Store Trade Center Branch

Hansome, a fashion specialist company affiliated with Hyundai Department Store Group, announced on the 6th that it will hold a pop-up store for the French designer brand 'Destry' on the 3rd floor of Hyundai Department Store Trade Center Branch until the 16th of next month.

An employee is introducing products at the 'Destri' pop-up store on the 3rd floor of Hyundai Department Store Trade Center in Gangnam-gu, Seoul.
[Photo by Hanseom]

Destry is a brand launched in 2016 in Paris, France, co-founded by Gerald Guiot, a graduate of the world-renowned fashion school Central Saint Martins and wife of Alexandre Arnault, the third son of Bernard Arnault, chairman of Louis Vuitton Mo?t Hennessy (LVMH), and Leticia Lombroso, a former director at Christian Dior.

The brand focuses on handbags and jewelry products, and is expanding its product lineup by additionally offering women's clothing. Hansome sells Destry's main products at the pop-up store, 11 Form Studio stores nationwide, and Hansome's official overseas fashion online mall 'H Fashion Mall.' To commemorate the launch of Destry sales, a special event is also being held at the pop-up store until the 8th, offering up to 7% Hyundai Department Store gift certificates for purchases over 2 million KRW.

Meanwhile, Form Studio is a luxury women's select shop operated by Hansome at major Hyundai Department Store locations. Customers can experience various global overseas women's fashion brands such as the European-sensibility brand 'Sofidheure' and the European luxury cashmere fur brand 'Manzoni.'