Samsung Pay Partners with CU and T-money for Collaborative Marketing

Samsung Electronics announced on the 21st that it will conduct partnership marketing with various brands, including those preferred by the 1020 generation and transportation cards, to expand the user experience of 'Samsung Pay.'

First, Samsung Electronics will hold the 'Samsung Pay X CU Big Event' with CU convenience stores until the 30th of next month. In this event, when purchasing 20 types of CU convenience store products preferred by the 1020 generation using Samsung Pay, 1,000 people will be selected weekly by lottery to receive various prizes such as ▲CU mobile gift certificates ▲Galaxy Store discount coupons worth 5,000 KRW ▲Galaxy Z Flip4 ▲Galaxy Watch5 40mm ▲Galaxy Buds2 Pro.

Additionally, until the 30th of next month, an event will be held simultaneously where all high school and university students who newly register at the 'Galaxy Campus Store' will receive CU mobile coupons worth 10,000 KRW and 5,000 KRW, respectively.

Furthermore, Samsung Electronics is also running promotions with T-money transportation cards and Cashbee transportation cards, which can be used with Samsung Pay. During this month, users who make payments of 10,000 KRW or more at convenience stores, etc., using T-money transportation cards will be entered into a lottery to win one of 100 Hyundai mobile gift certificates worth 50,000 KRW.

Customers who register a Cashbee mobile transportation card and use it for the first time at convenience stores and for transportation card payments will be entered into a lottery to receive a CU 3,000 KRW coupon, with 600 winners selected.

Also, Samsung Electronics is conducting partnership marketing with T'way Air to meet the increasing travel demand following the endemic. From the 23rd of this month to the 22nd of next month, customers who pay for T'way Air tickets can receive a discount of up to 10,000 KRW. If the purchased ticket is registered with Samsung Pay, they will additionally receive a 'GS25 mobile gift certificate worth 5,000 KRW.'

Special benefits are also provided to high school students using Hana Card student IDs. After registering their student ID with Samsung Pay and making their first payment with a check card, they can receive a 5,000 KRW cashback.

A Samsung Electronics official said, "We have launched various partnership marketing campaigns so that more users can experience the differentiated advantages of Samsung Pay, which can be used anytime and anywhere," adding, "We hope that more consumers will experience the convenience of Samsung Pay along with various benefits in their daily lives."