Premium H&B brand Marocell has newly launched 'Babynola,' a granola product created in collaboration with mukbang creator Hibap. To celebrate the first launch, a live broadcast will be held on Hibap's official YouTube channel on the 26th (Wednesday) from 6:30 PM.
Babynola, a combination of Hibap + granola, is a product that Hibap personally tested for taste and texture over the past six months. It features a mild flavor and offers a crispy texture without being rough. Additionally, carefully selected ingredients such as Canadian oats, organic brown rice, pecans, and cashew nuts are baked in the oven using a 100% handmade home-baking method to enhance the flavor.
Furthermore, during the live broadcast, various benefits will be offered to customers who purchase the product, including a first-come, first-served purchase event, department store gift certificate giveaways, and Babynola quiz events. In particular, besides the regular 300g size, a special extra-large 3kg Babynola exclusively for Hibap, fitting for a mukbang creator, is expected to be sold in limited quantities.
A representative from Marocell at Larque International said, "We are grateful to Hibap for personally participating in meetings and actively engaging in development by consuming samples for several months for Babynola." They added, "Since this product was tested more meticulously than any other, we are confident it is delicious. We ask for your great interest."
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