11st, Super Discount Hero Promotion... "Tackle High Inflation"

Selling Daily Necessities at Low Prices

11st Street announced on the 19th that it will hold a Super Special Price Hero promotion until the 15th of next month to curb soaring prices.

The Super Special Price Hero consists of ▲ Today's Hero, which introduces the lowest-priced products daily ▲ Daily Hero for repeated purchase products sold at super special prices ▲ Rising Hero, which sells popular hot items that quickly gained popularity through word of mouth at super special prices.

11st will hold a Super Special Hero promotion until the 15th of next month.
[Photo by 11st]

11st Street also revealed silhouettes of the Super Hero characters. The five-member Super Special Price Hero will be unveiled along with the opening of the ten-day shopping battle discount event, Super Hero Festa, on the 1st of next month.

An official from 11st Street said, “We devised the character called Super Special Price Hero to mean a hero who saves consumers suffering from high prices,” adding, “We will sell products closely related to customers' daily lives, focusing on daily necessities, food, and household goods, at affordable prices.”