Sejong Telecom (CEO Lee Byung-guk)’s MVNO service Snowman announced on the 14th that it is holding a pre-event including a ‘0-won plan’ until the end of this month to celebrate the 11th anniversary of the brand’s launch.
Launched on May 1, 2012, Snowman is a first-generation MVNO brand created with the concept of a ‘pure mobile friend without any bubbles.’ It has been loved for 11 years in the eventful MVNO industry by offering plans that meet diverse customer needs such as men and women of all ages, students, exam takers, 5G device users who want LTE plans, and office workers who want to use a sub-phone. It also provides a wide range of devices from the latest smartphones to feature phones, B2B-exclusive rate design using its own billing system, and customized billing systems.
This year, Snowman is delivering a more enjoyable and diverse brand experience through the ‘Plans Harmless to My Empty Wallet’ campaign, featuring the Snowman snowman character and family in witty videos and cartoons. The campaign videos can be viewed on Snowman’s official YouTube channel.
Meanwhile, to commemorate the 11th anniversary of the brand’s launch, Snowman is running a ‘0-won’ promotion for 1,000 customers between now and April 30.
The ‘0-won plan,’ available to the first 1,000 subscribers, is an unlimited data 11G+ product that offers a monthly fee of 0 won for 7 months after subscription, as well as a delivery app (Baedal Minjok or Yogiyo) discount coupon worth 5,000 won per month for 24 months, totaling 120,000 won?a sensational event.
This product provides a basic 11GB plus an additional 150GB for 7 months, and after depletion, 2GB per day up to a total of 221GB per month. It is targeted at the MZ generation who enjoy OTT and delivery services.
This plan is only available to customers who newly subscribe or port their number, and applications can be made only through the promotion page on Snowman’s official website starting at 10 a.m. on the 17th. It may close early on a first-come, first-served basis.
In addition, throughout April, there will be abundant events such as ‘Galaxy vs iPhone’ device bomb special prices, ‘150GB additional data,’ and ‘Post Office MVNO exclusive Mart plan.’ More detailed information about the events can be found on Snowman’s official website.
Jo Yong-won, team leader of Sejong Telecom’s MVNO Business Team, said, “To celebrate the birth of Snowman, which has been loved as a representative MVNO, we have prepared a rich promotion where customers can truly feel the bubble-free rate benefits. The reason for the existence of MVNO services is for users to choose reasonable plans that fit their lifestyle and use practical communication services, so Snowman will continue to introduce plans that consider user convenience.”
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