NewJeans, CM Song 'Zero' Ranks High on Music Charts

Group NewJeans has entered the top ranks of major domestic music charts with their CM song.

Group NewJeans. [Photo by Adore]

On the 5th, NewJeans (Minji, Danielle, Hanni, Haerin, Hyein) ranked 4th on the Melon Top 100 chart with their Coca-Cola collaboration track "Zero."

Released at 6 p.m. on the 3rd, the song performed well by entering the top 10 on various charts within just two hours of release. It reached number one on Genie and Naver Vibe, and ranked 3rd on Bugs, showcasing their strength in digital music.

NewJeans, who swept the top three spots on Melon's monthly chart for the first quarter of this year with "Ditto," "OMG," and "Hype Boy," achieved an unusual feat by also performing well with a CM song.

Their agency, ADOR, explained, "Despite being an advertising song with the brand name directly mentioned in the lyrics, the trendy beat and NewJeans' unique vocal color captivated listeners. The chorus, which parodies a widely recognized folk melody, left a strong impression with its addictive quality."

The music video for "Zero" also attracted global fans' attention. After surpassing 6.32 million views on YouTube, it ranked first in the "Trending Videos" category in Korea. It also entered the top ranks of YouTube's "Trending Videos" in 26 countries/regions, including 2nd in Japan, 5th in Taiwan, 9th in Canada, 16th in the UK, and 18th in the US, proving its worldwide popularity.