Agoda, Analysis of Domestic and International Search Data This Year
Global travel platform Agoda announced on the 23rd that, based on an analysis of the company's search data this year, the most preferred domestic and international destinations for Korean family travelers are Jeju and Da Nang, Vietnam.
The most popular overseas family travel destinations were Da Nang, followed by Osaka, Japan, and Nha Trang, Vietnam. Domestically, Jeju was followed by Seoul in second place. Most of the top 10 destinations were coastal cities such as Busan (3rd), Sokcho (4th), Gangneung (6th), Yeosu (7th), and Geoje Island (10th). Additionally, Gyeongju (5th) and Jeonju (9th), known for their rich history and cultural content, also ranked within the top 10.
Lee Junhwan, head of Agoda Korea, explained, "Korean travelers are highly interested in nearby destinations that offer good value for money, a variety of accommodations, and abundant activities and food options."
Meanwhile, according to a family travel survey conducted by Agoda targeting 14,000 family travelers across 12 countries worldwide, the top three most popular activities to enjoy with family were visiting landmarks and tourist attractions, relaxing at the beach, and visiting theme parks, in that order.
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