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One Collection Promotes K-Fashion with Stylist Han Hye-yeon

Live Broadcast Introducing Women's Clothing on the 3rd at 'Grip'

Lotte Tour Development announced on the 2nd that the 'Han Collection' K-Fashion Mall will hold a live broadcast with stylist Han Hye-yeon starting at 10:30 AM on the 3rd.

One Collection Promotes K-Fashion with Stylist Han Hye-yeon Ahn Collection Seoul Gwanghwamun Branch Women's Casual Store
[Photo by Lotte Tour Development]

This broadcast will take place at Han Collection's Seoul Gwanghwamun branch, where stylist Han Hye-yeon will introduce and sell the women's clothing brand 'TIBAG', well known for IU's one-piece dress, to customers. It can be watched live in real time through the live commerce platform Grip.


In addition to existing fall and winter products, the 2023 SS season new items, which were sold for a week starting from the 26th of last month on the official TIBAG website, can be purchased through this live broadcast via a pre-order method (ordering before release).


TIBAG's designer Jo Eun-ae will also appear to fill the 1 hour and 30 minutes with styling tips for different TPOs (time, place, occasion) using various clothing items such as the brand's signature dresses, jackets, and T-shirts, as well as wearing reviews.


Han Collection is the largest K-fashion mall in Korea, first launched in December 2020 at Jeju Dream Tower Complex Resort and the Seoul Gwanghwamun Building. It operates as a curated shop with 14 categories including men's and women's contemporary, casual, and street styles, featuring participation from over 250 representative Korean K-fashion designers.


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