Lotte ON On&TheBeauty Perfume Event... "Find Your Own Scent"

Sales of Jo Malone London and Diptyque

Lotte ON On and the Beauty will hold a perfume integrated event until the 8th.
[Photo by Lotte ON]

Lotte ON On&TheBeauty announced on the 1st that it will hold a perfume integrated event, "Perfumes to Share Everyday Moments," until the 8th.

In this event, perfumes from over 80 department store beauty brands such as Jo Malone London, Diptyque, Santa Maria Novella, Byredo, and Maison Margiela will be showcased. When purchasing perfumes, customers can receive up to a 10% instant card discount and earn 7,000 L.Points for On&TheBeauty Club members.

To help customers find their own preferences, a premium perfume experience group event will also be held. On&TheBeauty Club members, a beauty-exclusive membership, will have the opportunity to try perfumes from six popular brands including Diptyque, Santa Maria Novella, and Byredo.

According to Lotte ON, perfume sales increased by 40% year-on-year from the 23rd to the 29th of last month. On the day the indoor mask mandate was lifted, five perfumes ranked within the top 20 beauty sales, showing their popularity.

A Lotte ON representative said, "With the lifting of the indoor mask mandate, not only color makeup but also customers looking for perfumes are increasing," adding, "We hope you take this opportunity to find your own perfume preference."