Dunlop Sports Korea Signs Social Contribution Agreement with Good Neighbors

GOOD_BUY Campaign Extension
Hole-in-One Donation Project Continues

Dunlop Sports Korea announced on the 31st that it has extended its partnership agreement with the global child rights-focused NGO Good Neighbors for the '2023 Good Consumption GOOD_BUY Campaign' and will continue its social contribution activities, including the customer participation Dunlop Hole-in-One Donation project.

Hong Soon-seong, CEO of Dunlop Sports Korea (left), is taking a commemorative photo with Hwang Seong-ju, Head of Sharing Marketing at Good Neighbors, after signing an extension agreement for the Good Neighbors and Good Consumption GOOD_BUY campaign.
[Photo by Dunlop Sports Korea]

The Good Neighbors Good Consumption GOOD_BUY Campaign designates certain corporate products or services as 'good products' and uses a portion of the sales proceeds to support child welfare projects domestically and internationally.

Dunlop Sports Korea has designated all its golf balls, including the XXIO Rebound Drive Ball and the Srixon Z-STAR series, as GOOD_BUY campaign products, donating a portion of the sales revenue. The donations are used through Good Neighbors to address issues such as poverty, disease, and abuse faced by underprivileged children both in Korea and abroad.

Customer participation donation activities, such as the Dunlop Hole-in-One Donation project, will also continue. When a customer scores a hole-in-one using a Dunlop XXIO or Srixon ball and registers it through the website, 1 million KRW is accumulated and donated to Good Neighbors.

Hong Soon-sung, CEO of Dunlop, stated, "Including the Good Consumption GOOD_BUY Campaign with Good Neighbors, we will continue various social contribution activities that give back the love our brand has received, such as the Dunlop Hole-in-One Donation."