Qingdao Launches 'Dungeon & Fighter Edition'... "Refreshing Beer with Game Items Included"

[Asia Economy Reporter Song Seung-yoon] BeerK announced on the 24th that the global premium beer Tsingtao has partnered with Nexon's popular online action game 'Dungeon & Fighter' to launch the ‘Tsingtao DNF Edition’.

The Tsingtao DNF Edition was planned to expand customer touchpoints not only to general consumers but also to game users. Dungeon & Fighter, released in 2005, is a popular long-running game that has expanded its gaming platform area by launching both PC and mobile versions.

The Tsingtao DNF Edition was released as a bundle box consisting of six 330ml cans of Tsingtao Lager. It features a cute design with the Dungeon & Fighter character ‘Dan Jin’ depicted. The size is perfect for light enjoyment while gaming, allowing you to enjoy the refreshing lager taste all at once without leaving any leftover. The bundle box also includes a Dungeon & Fighter item coupon. By entering the coupon number on the official website, you can obtain various game items such as the SD Yang Seria Creature Box and three Bind Cube Boxes.

A BeerK representative said, “The Tsingtao DNF Edition is a collaboration aimed at delivering the playful beer Tsingtao’s concept of seeking joy in everyday life to consumers in a friendly way,” adding, “Tsingtao will continue to carry out unique marketing that adds fun to consumers’ daily lives.”