Paid Broadcasts Targeting Chuseok Bedrooms... Shall We Enjoy Popular Movies?

Olleh TV Kids Land Chuseok Giveaway Event. Photo by KT

[Asia Economy Reporter Oh Su-yeon] To celebrate Chuseok, paid broadcasting companies are preparing various video-on-demand (VOD) contents and events to target viewers at home. How about spending a joyful time sitting around the TV with your family during the long holiday, enjoying popular content?

KT announced on the 9th that its IPTV service exclusively for infants and young children, 'Olleh tv Kidsland,' has prepared a prize event and a free special exhibition for the Chuseok holiday.

The free special exhibition VOD offers over 1,024 animation episodes for free, selecting the top 10 popular kids' characters for Chuseok. The characters include Pinkfong & Baby Shark, Pororo, Hello Carbot, Tayo & Titipo, Catch Tinyping, Mini Force, Octonauts, Carrie, and Robocar Poli.

The prize event is open to all Kidsland users until the 12th. Among customers who use Kidsland and apply for the event, 250 will be selected by lottery to receive generous prizes such as tickets to the Oh Eun-young Kidsland Talk Concert (Seoul edition) for 100 people, Pinkfong World Travel Sound Books for 100 people, and Pororo Playroom Educational Materials for 50 people.

The latest movie event is also worth noting. Until the 12th, the 'Half Price! Chuseok Holiday' event is underway. Customers need to purchase two or more latest movies in the Chuseok special exhibition on Olleh tv and apply for the event.

The Chuseok special exhibition includes about 100 latest movies or simultaneous theater releases such as 'Thor: Love and Thunder,' 'Alien+ Part 1,' 'Top Gun: Maverick,' 'The Outlaws 2,' and 'The Witch Part 2.' All customers participating in the event can earn 50% TV points and receive a 10,000 KRW discount coupon for KT Alpha Shopping.

B tv Chuseok Holiday Promotion. Photo by SK Broadband

SK Broadband announced that it will hold various events until the 13th so that the whole family can enjoy B tv.

SK Broadband's Chuseok holiday theme this year is prepared as 'B Air, Chuseok Special Flight,' allowing families to meet after a long time and enjoy traveling on B tv. In particular, major monthly subscription customers of B tv are called 'BVIP (B tv's Very Important Person)' and are provided with special care services similar to airport lounges.

Major monthly subscription customers of B tv automatically receive a 20% discount coupon for VOD. Especially, when connected to mobile B tv, four types of discount coupon packs usable up to 60,000 KRW at SK Store and an additional 20% VOD discount coupon are provided.

For movie lovers, the latest movies are also prepared. The B tv movie monthly subscription service OCEAN will release this year's top hit 'The Outlaws 2.' First-time OCEAN users during this holiday will receive the first month free benefit, allowing them to watch 'The Outlaws 2' for free. Additionally, a 20% discount coupon is provided for purchasing latest movies such as 'Thor: Love and Thunder,' 'Top Gun: Maverick,' and 'Alien+ Part 1,' and a movie & package section is operated where popular B tv movies can be enjoyed at up to 60% discounted prices.

There are also generous benefits for drama enthusiasts. A total of 30 popular dramas and variety shows from terrestrial broadcasters, CJ ENM, and JTBC such as 'W,' 'Vagabond,' 'Reply 1997,' 'Monster,' 'Gather and Fly,' 'Chief of Staff,' 'Secret,' and 'Kill Me, Heal Me' offer the first and second episodes of VOD for free. You can travel through the world of binge-watching during the holiday.

A kids' theme park is also operated for children. During the holiday, popular kids' character VODs such as 'Go Go Dino,' 'Octonauts,' and 'Carrie' can be watched for free on B tv. Especially, when purchasing popular character movies such as the new releases 'Pororo Movie,' 'Octonauts Movie,' 'Pinkfong Musical,' 'Survival Series Movie,' and 'Wilbengers,' a total of 100 people will be selected by lottery to receive character goods and Shinsegae gift certificates as generous prizes.

Seniors are not left out. Among new subscribers to B tv movie monthly subscription OCEAN Senior, which offers movies, dramas, health dance, documentaries, and more tailored to senior tastes, 500 people will be selected by lottery to receive Paris Baguette bread exchange coupons.

If you are tired of the repetitive daily life, why not escape to the Lifestyle Island? In the 'LIFE+' menu, which boasts high-quality lifestyle content on B tv, you can watch one recommended VOD episode for free from documentaries, travel, health, and art editors.

Skylife_Chuseok Promotion. Photo by KT Skylife

KT Skylife has prepared a 1+1 promotion, discount section operation, and prize events through the 'Skylife and a Bountiful Hangawi' promotion until the 13th.

The 1+1 promotion offers a 100% VOD 11,000 KRW coupon when purchasing latest works priced at 11,000 KRW or more, such as 'Alien+ Part 1' starring Kim Tae-ri, Ryu Jun-yeol, and Kim Woo-bin, and 'Top Gun: Maverick' starring Tom Cruise.

A Chuseok special discount section offering over 170 popular movies at up to 70% discount is also operated. 'Minari' can be watched at a 64% discounted price of 550 KRW, and 'Sonic the Hedgehog 2' at a 60% discounted price of 1,100 KRW.

During the promotion period, a home appliance prize event is also prepared, where purchasing even one VOD automatically enters you into a lottery. Prizes include one Cosyma massage chair, two Lock&Lock steam air fryers, and 3,000 one-week free use coupons for the TJ Karaoke app.