[Asia Economy Reporter Jang Hyowon] Cosmetics manufacturer Audin Futures announced on the 31st that it has formed a business partnership related to new ventures with advertising platform developer ExTime Korea.
ExTime Korea is developing a new paradigm advertising platform, anticipating that exchanges between Korea and Japan will gradually expand in the post-COVID-19 era as a new business. Since last year, it has been steadily receiving positive responses locally in Japan regarding marketing and the development and operation of new advertising platforms in collaboration with Japan's ExTime Japan.
It is reported that they have received business cooperation and investment proposals from Japan's 'J&J' and 'Megarobo' companies.
In particular, Audin Futures received a business agreement from Avex, Japan's largest entertainment company, for advertising and sales strategies of the NEOGEN brand and offline market. After concluding meetings regarding products with Matsumotokiyoshi, Japan's largest drugstore, they are actively advancing their business entry into Japan.
According to company officials, "The new business initiatives led by ExTime Korea will attract attention and become an issue among the MZ generation in both Korea and Japan," adding, "The business promotion together with Audin Futures is expected to create additional synergy effects for both companies."
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