Cheonan Undergoes Drastic Transformation... 'Cheonan Lotte Castle The Cheongdang' Now Available for Sale...

- Buldang New Town, Formerly an Unpopular Area... Now Recognized as Cheonan's Leading Region
- Large-Scale Urban Development Projects Underway Centered on Cheongsu Administrative Town and Cheongdang District... Expected to Become a New Residential Area in Cheonan Southeast Zone

A dramatic transformation is taking place in Cheonan. The term "Sangjeonbyeokhae" refers to a complete change, originally meaning that a mulberry field has turned into a blue sea, symbolizing a world that has changed beyond recognition.

A representative area of Sangjeonbyeokhae in Cheonan is the Buldang New Town. In the past, it was an unpopular area due to a lack of infrastructure, but recently, development has progressed, and with large corporations such as Samsung SDI and Samsung Display moving in nearby, related workers have gathered, and living infrastructure has been established, making it popular. It is currently attracting attention as a leading area in the Cheonan real estate market.

Additionally, there is another area in Cheonan that has recently emerged as a new Sangjeonbyeokhae, drawing much attention. This is the Cheongdang-dong area located in Dongnam-gu. With the already completed Cheongsu Administrative Town and Cheongdang District at its center, large-scale urban development projects such as Yonggok District and Cheongryong District are underway, and it is expected to become a new residential area in the southeastern region of Cheonan with more than 20,000 households equipped with self-sufficient functions.

The head of P Real Estate Office in Cheonan said, “Buldang New Town was once an area with absolutely nothing, so it was outside people's interest, but looking at its current developed state, it feels like a different world.” He added, “In the case of Cheongdang-dong, which is developing newly, large-scale urban development projects such as Yonggok District and Cheongryong District are underway centered on Cheongsu Administrative Town, and the old downtown area is being redeveloped, so it would be good to keep an eye on it as a new residential area comparable to Buldang New Town in the future.”

Meanwhile, a branded large complex is being supplied in the core location of Cheongdang-dong, where Sangjeonbyeokhae is occurring. Lotte Construction opened a model house on the 26th and is introducing the first apartment in Cheonan, Cheonan Lotte Castle The Cheongdang.

This complex will be built in Cheongdang-dong, Dongnam-gu, Cheonan-si, Chungnam, consisting of 11 buildings ranging from 3 basement floors to 29 above-ground floors, with 1,199 units of apartments with exclusive areas of 59 to 99 square meters.

Cheongdang-dong, where 'Cheonan Lotte Castle The Cheongdang' is located, houses Cheongsu Administrative Town, which already accommodates administrative institutions such as the Daejeon District Court Cheonan Branch, Daejeon District Prosecutors' Office Cheonan Branch, Cheonan Tax Office, Dongcheonan Post Office, National Pension Service, National Health Insurance Service, and Jungbu City Gas. In addition, large corporations such as LG Household & Health Care and LS Electric, as well as large-scale industrial complexes like Cheonan 5th General Industrial Complex, are located nearby, providing excellent proximity between residence and workplace.

The transportation conditions are also favorable. Easy access to Cheonan JC on the Gyeongbu Expressway and Namcheonan IC on the Nonsan-Cheonan Expressway provides excellent accessibility not only to nearby major cities but also to the metropolitan area. Movement throughout Cheonan is convenient via Nambu-daero and Cheonan-daero. It is also easy to use Cheonan Station on the Gyeongbu Line and Line 1, and Cheonan-Asan Station where KTX and SRT stop. In the future, the second Gyeongbu Expressway (planned) will open, and the Asan-Cheongju Expressway Seocheonan IC is scheduled to open in 2022, further improving the transportation environment.

The complex boasts a residential environment that enjoys both convenient living infrastructure and a pleasant natural environment. Nearby, residents can conveniently use large shopping facilities such as Hanaro Mart, LF Fashion Factory Outlet, E-Mart Traders, Homeplus, and Galleria Department Store, as well as commercial facilities within Cheongsu Administrative Town. Additionally, many schools such as Neungsu Elementary School (planned), Gaon Middle School, Cheongsu High School, and Cheonan Girls' High School are close by, providing a good educational environment. Rich green spaces such as Cheongdang Lake Park, Cheongdang 2 Sports Park, and Cheonan Life Sports Park are also located around the complex.

Furthermore, Cheonan Lotte Castle The Cheongdang offers the premium of a large complex with over 1,000 households. Due to the large number of units, economies of scale are expected to reduce common maintenance fees. Moreover, as the first Lotte Castle in Cheonan, special attention will be paid to specialized design, landscaping, and community facilities to establish it as a representative apartment. Also, when a large complex apartment moves in, infrastructure around it is rapidly expanded, improving living convenience and increasing transaction volume, so future premiums are also expected.