11st Opens e-Seoul Sarang Shop... "7% Early Discount in High Inflation Era"

Easy Shopping for 30 Million Products Available

11st opens 'eSeoul Sarang Shop#' where you can use the 'eSeoul Sarang Gift Certificate'.

[Asia Economy Reporter Lim Chunhan] 11st announced on the 21st that it will open ‘eSeoul Sarang Shop#’, where the online-only mobile local love gift certificate ‘eSeoul Sarang Gift Certificate’ newly issued by the Seoul Metropolitan Government in the second half of the year can be used.

At eSeoul Sarang Shop, customers can purchase about 30 million products from approximately 68,000 small business sellers located in Seoul who are registered on 11st. These products are marked with the eSeoul Sarang Gift Certificate flag to increase visibility, and customers can filter search results to view only these products. Various fresh and processed foods such as agricultural, marine, and livestock products, side dishes, meal kits, health foods, baby products, fashion beauty items, outdoor gear, smart devices, and home interior goods essential for daily life can be purchased at affordable prices.

The eSeoul Sarang Gift Certificate can be purchased at a 7% discount in units of 10,000 KRW up to a maximum of 700,000 KRW per month through the Seoul Sarang Gift Certificate payment app. To use it on 11st, select the eSeoul Sarang Gift Certificate in the points application area of the 11st payment window, agree to the Seoul Pay terms and conditions, and then enter the payment password to proceed with the gift certificate payment. When paying with the gift certificate, 11st coupons and T Membership benefits can also be applied together.

A 11st official said, “To alleviate household burdens caused by the recent sharp rise in consumer prices, we have continuously prepared various programs from the price stabilization solution exhibition earlier this year to eSeoul Sarang Shop.” He added, “Customers will be able to purchase essential daily items at affordable prices and reduce the burden on their shopping carts.”