Liman Korea Co., Ltd. (CEO Kim Kyung-jung) announced on the 1st that actress Lee Young-ae has been selected as the model for the new product of its inner beauty brand, ‘Lifening Beauty Collagen Ampoule.’
‘Lifening Beauty Collagen Ampoule’ is a product developed through an exclusive supply contract between Liman Korea and Seohung Healthcare Co., Ltd., a health functional food company, using the individually recognized ingredient, low molecular weight collagen peptide SH.
In the advertisement video featuring actress Lee Young-ae, who was selected as the model for this new product, not only her graceful and elegant visuals but also her striking acting transformation and various charms were showcased, delivering the message of ‘meticulous, moist, and lively’ to convey the vitality of Lifening. The video also vividly captured the model Lee Young-ae consuming the ‘Lifening Beauty Collagen Ampoule.’
The advertisement video was first unveiled at the offline launch event ‘Lifen, your life’ for the ‘Lifening Beauty Collagen Ampoule,’ held on July 1 at KINTEX in Ilsan, and can also be viewed on Lifening’s official YouTube channel, Instagram channel, and official website.
An official stated, “We chose actress Lee Young-ae as the model because we believe she perfectly matches the healthy and clear skin image that Lifening pursues,” adding, “Since this collagen product was carefully selected by actress Lee Young-ae herself, we will continue to carry out various promotions and marketing activities together based on that trust.”
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
