Haitai, Coupang Edition 'Character Emoticon Set' Released

[Asia Economy Reporter Eunmo Koo] Haitai Confectionery announced on the 25th that customers who purchase its flagship products ‘Home Run Ball’, ‘Oh Yes Mini’, and ‘Ace’ on Coupang will receive KakaoTalk emoticons as a gift.

This event is a limited edition promotion where ordering Haitai snack sets from the online shopping mall Coupang will include emoticons featuring snack characters delivered together. The emoticon protagonists are Haitai Confectionery’s representative snack characters. ‘Ro’ from Home Run Ball, ‘Yes’ from Oh Yes, and ‘Tito’ from Ace are presented in 16 different images.

A Haitai Confectionery official said, “This is an attempt to offer customers a unique enjoyment through character marketing, a recent trend in the distribution industry,” adding, “We hope people enjoy delicious snacks and share love and friendship by exchanging cute emoticons with family and friends.”