To Overcome the Crisis of Onion Farmers... CU Changnyeong Onion Convenience Food Series Released

The model is looking at the Changnyeong onion ready-to-eat meal series.

[Asia Economy Reporter Jeon Jinyoung] CU is launching a ready-to-eat meal series to promote the consumption of Changnyeong onions.

According to BGF Retail on the 3rd, Changnyeong onions lost large-scale consumption channels due to the decline in the dining-out industry and suspension of school meals after COVID-19. Additionally, due to a bumper crop last year, there was a shortage of storage space for onions, making it urgent to consume them as all stored onions had to be discarded after June.

BGF Retail’s ready-to-eat food team MDs, upon learning of these difficulties, visited the production site in Changnyeong, Gyeongnam, and after consulting with local suppliers, decided to purchase a large quantity of onions.

The Changnyeong onion ready-to-eat meal series, created through this process, features the sweet-tasting Changnyeong onions and includes a total of seven items such as lunch boxes, rice balls, gimbap, hamburgers, sandwiches, as well as pizza and hot dogs.

The Changnyeong Onion Bulgogi Rice Bowl (3,600 KRW), Onion Bulgogi Triangle Gimbap (1,100 KRW), and Yubu Sushi (3,800 KRW) use onion bulgogi made with pork marinated in onions and a special sauce. The Onion Ham Potato Sandwich (2,200 KRW) features a salad made with ham and potatoes topped with onions to provide a crunchy texture.

The Changnyeong Onion Bulgogi Pizza (5,500 KRW) is topped with salty soy sauce bulgogi and chewy cheese along with plenty of onion toppings to create a harmonious blend of flavors. The Changnyeong Onion Hot Dog (3,200 KRW) is a product topped with minced onions and barbecue-flavored sauce over a juicy sausage.

Jo Seongwook, head of BGF Retail’s ready-to-eat food team, said, “CU, which has the largest offline network nationwide, is playing the role of a savior for local farmers in difficulty and greatly helping to open sales channels. Going forward, CU will actively develop ready-to-eat meals using local specialties to promote win-win growth with our farmers.”