[Asia Economy Reporter Hyunseok Yoo] A-Root, a company specializing in industrial printers, announced on the 14th that it will participate in the world's largest retail exhibition, 'NRF 2022,' held for three days starting from the 16th.
NRF is the world's largest distribution industry exhibition, with over 800 companies from more than 100 countries participating. Unlike last year, which was held online, this year it is scheduled to be held offline at the Jacob K. Javits Convention Center in New York, USA.
Printer manufacturers such as HP, EPSON, and ZEBRA, as well as domestic and international POS system manufacturers such as Partner Tech, NCR, and Fujitsu, are expected to participate in this exhibition. Plans are in place to discuss collaboration methods for pioneering the market with leading global printer companies.
At NRF 2022, A-Root plans to showcase various new products including its existing flagship products. They will introduce to global partners premium 3-inch and 2-inch mobile printers, label printers of various grades, and the solution 'S-MDM (SEWOO Mobile Device Management)' that enables remote printer control.
An A-Root official said, "We will showcase A-Root's unique technology and product competitiveness at NRF, the world's largest retail exhibition," adding, "We will focus on expanding the market by promoting new products and solutions to strengthen our global network with key overseas buyers."
He continued, "Unlike last year, this year’s offline event has led the A-Root US branch to prepare extensively for participation in this exhibition, and various exchanges with NRF participating companies and industry experts are expected," adding, "We will expand market entry through collaborative demonstrations with other companies participating in NRF 2022."
A-Root has been manufacturing and selling industrial printers for the past 20 years. It has a sales network of over 200 overseas branches in more than 70 countries worldwide. Through participation in NRF 2022, it plans to expand its global network.
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