[Asia Economy Reporter Hyunseok Yoo] NVBT, a KOSDAQ-listed company, announced on the 11th that it has signed a partnership agreement for the Offerwall service with KG Mobilians.
Through this partnership agreement, NVBT will provide its ‘Adison’ Offerwall network system to KG Mobilians’ ‘Mobilians Card’ app service. ‘Adison’ is the number one Offerwall network service in South Korea, developed and operated by NVBT.
Users of the ‘Mobilians Card’ app can now earn ‘Mobil Points’ for free by completing various missions through the Offerwall system built and operated by Adison. ‘Mobil Points’ can be used like cash at all affiliated stores within the Mobilians Card app service.
KG Mobilians’ ‘Mobilians Card’ is the only service in South Korea that allows users to charge their card via mobile phone payment and use it at approximately 3 million affiliated stores nationwide where credit card payments are accepted. Since its launch in July last year, the Mobilians Card has surpassed 110,000 issued cards as of December, with cumulative recharge amounts exceeding 40 billion KRW.
NVBT CEO Park Sugeun stated, “The Offerwall network service provided by Adison creates a win-win structure that benefits both service companies and users. It continues to grow steadily without entry barriers across various industries, including e-commerce where electronic payments occur.”
He added, “Through this partnership with the ‘Mobilians Card’ service, we can offer free point accumulation benefits to users and contribute to expanding the user base for service companies by diversifying service categories, thereby accelerating the expansion of the point ecosystem in the electronic payment market.”
‘Adison’ is a new Offerwall business platform launched by NVBT in 2019 targeting the B2B market, actively collaborating with major domestic industry players. By providing a separate page within existing platforms through corporate partnerships and introducing NVBT’s own Offerwall system, it has the advantage of much easier user acquisition.
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