Gyeongnam Province Seeks 'Friendly Drivers in Our Neighborhood'

Kind Bus Driver Search Campaign Poster. (Image provided by Gyeongnam Province)

[Asia Economy Yeongnam Reporting Headquarters, Reporter Jucheol In] Gyeongsangnam-do announced on the 26th that it is promoting the campaign "Find the Friendly Bus Driver in Our Neighborhood!" until the 10th of next month, in collaboration with the Gyeongnam Traffic Culture Training Center and the Korea Transportation Safety Authority Gyeongnam Headquarters, to improve bus service and traffic culture within the province.

This campaign, which is being piloted through the development of the "Gyeongnam Friendly Bus" app, aims to prevent safety accidents, reckless driving, and complaints about unfriendliness on local bus routes, and to enhance bus services to improve the convenience of public transportation use.

The campaign targets 809 buses, including intercity buses within the province and city and rural buses in four cities/counties: Jinju, Tongyeong, Yangsan, and Geochang.

Bus passengers can recommend friendly bus drivers using the Gyeongnam Friendly Bus app.

Among the recommended friendly bus drivers, the top 10 and 40 excellent drivers will be selected and awarded prize money, and participants in the campaign will be entered into a draw to receive prizes.

Heo Dongsik, Director of the Urban Transportation Bureau of the province, said, "We expect this campaign to encourage friendly bus drivers who practice the prevention of safety accidents on local bus routes and contribute to establishing a proper traffic culture."