Korea Center Acquires Danawa... 59,331 KRW Per Share

[Asia Economy Reporter Hyungsoo Park] Korea Center is acquiring the internet shopping mall Danawa.

Korea Center announced on the 26th that it will acquire 51.29% (6,706,886 shares) of Danawa's shares for 397.9 billion KRW. It is acquiring shares held by Danawa Chairman Seonghyun Growth (30.05%) and related parties (21.3%).

Korea Center is an e-commerce specialist company that builds online shopping mall sites for online businesses and provides one-stop services including product procurement, marketing, consulting, and logistics. It also operates the overseas direct purchase platform 'Malltail'. By acquiring Danawa, it aims to diversify its sales channels and secure growth momentum.

Founded in 2000, Danawa is a first-generation e-commerce company in Korea. Its main businesses are price comparison and assembled PC open markets.

Korea Center is also in discussions with financial investors (FI) to raise acquisition funds. The base price per share of Danawa is 28,851 KRW, and the stock price per share including the management premium is estimated to be between 30,910 KRW and 68,579 KRW. Korea Center set the acquisition price at 59,331 KRW per share.