[Asia Economy Reporter Seungjin Lee] Shinsegae International is offering the best discounts of the year on its online mall SI Village from the 30th to the 31st of this month in celebration of ‘Korea SSG Day’.
SI Village will offer up to 70% discounts on over 70 fashion, beauty, and living brands for two days and provide up to 50% e-points based on the payment amount. E-points can be used for future purchases on SI Village.
Benefits will be given to luxury fashion brands that usually do not offer discounts, such as Armani, Chlo?, Maison Margiela, and J.Lindeberg, as well as luxury cosmetic brands like Diptyque, Byredo, Santa Maria Novella, and Yeonjak. Domestic fashion brands such as Studio Tomboy and BOBV will also be sold at special prices.
Special sales through live commerce will also be held. On the 30th and 31st at 6 PM, SI Village’s own live commerce SI Live and Naver Shopping Live will host the ‘Simaeul SSG Day Live.’ Discounts will be offered on brands including Armani, Herno, Jaju, and niche perfume brands. Model Song Kyung-ah, actors Kwon Hyuk-soo, comedian couple Kim Jae-woo and Jo Yuri, and actor couple Song Jae-hee and Ji So-yeon will participate as hosts. Diptyque’s limited edition Le Grand Tour collection will be revealed at a discounted price only during the broadcast, and customers who purchase will receive a random lucky box.
New members who sign up during the event period will receive even greater benefits. Through a ‘random box’ drawing for new customers, generous benefits such as up to 50% discount coupons and up to 500,000 e-points will be provided. Additionally, all customers will receive a daily first-come, first-served 15% discount coupon and a coupon pack worth a total of 100,000 KRW.
A representative from Shinsegae International SI Village said, “As demand for luxury consumption online has greatly increased recently, we expect this event with maximum benefits to receive a good response,” adding, “As a trusted luxury platform that only handles 100% authentic products, we plan to provide opportunities for customers to enjoy more benefits and experiences.”
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