Yubivelox Obtains MyData Full License... "Securing New Growth Engine"

Hyper-Personalized Financial Information Provision

[Asia Economy Reporter Minwoo Lee] Ubivelox has obtained the main license for MyData (personal credit information management business). Through this, the company plans to provide financial information tailored to individual circumstances in a timely manner.

Ubivelox announced on the 28th that it had obtained this license from the Financial Services Commission the day before. Accordingly, it plans to fully promote the MyData business by resuming the 'Acha' service, which had been suspended.

An Ubivelox official stated, "With this license as a stepping stone, the ‘Acha’ financial information platform, which manages fixed household expenditures, will provide integrated expenditure management services through MyData to household economic agents, offering information that can enhance financial stability."

The company explained that it aims to manage household financial risks centered on fixed household expenditures and provide hyper-personalized services by integrating and reproducing customer information related to the purpose, meaning, memory, and evaluation of expenditures related to personal lifestyle and social relationships. Through this, users will be able to check and manage not only the current month's expenditure amount but also the expected future expenditures in advance. Additionally, various credit card benefit notification services and spending methods to receive benefits will be provided.

Furthermore, Ubivelox plans to combine location information such as exercise and driving data with MyData to offer financial benefits. The company is preparing a platform that uses behavioral pattern indices developed from driving information of its affiliate exercise application ‘Trangle’ and iNavi navigation to provide benefits such as savings interest rate bonuses, preferential loan interest rates, and insurance premium discounts.

An Ubivelox official explained, "Our MyData platform will reduce expenditures compared to the past by leading new subscriptions or conversions to optimal financial products specialized for each individual through customized consumption tendency analysis based on monthly personal expenditure data," adding, "We will continuously provide financial content tailored to customer circumstances to support wise financial consumption."