SK Magic-Samsung Electronics, 'Special Rental Service'... Available at SKT Stores Nationwide
[Asia Economy Reporter Kim Cheol-hyun] It is now possible to directly experience Samsung home appliances and even sign rental contracts at nearby SKT stores. SK Magic (CEO Yoon Yo-seop) announced on the 28th that it will expand the Samsung Electronics home appliance rental service "Special Rental Service," which was introduced through online and door-to-door sales, to more than 3,300 SKT stores nationwide.
SK Magic signed a memorandum of understanding (MOU) with Samsung Electronics last June and introduced the "Special Rental Service," which combines Samsung Electronics home appliances such as Bespoke and Grande with professional on-site management services.
SK Magic expanded the sales and rental services previously conducted through nationwide SKT stores to include the "Special Rental Service," enabling anyone to easily experience and purchase Samsung home appliances at SKT stores.
The target product categories include ▲washing machines ▲dryers ▲clothing care appliances ▲refrigerators ▲kimchi refrigerators, showcasing a total of 16 products such as the Samsung Grande dryer and Bespoke refrigerator through SKT stores.
An SK Magic official said, "There were many customer requests to see and experience the products in person before purchasing, so we decided to expand the sales channels," adding, "We will continue to build an omni-channel environment so that customers can conveniently experience and purchase products and services in more spaces without boundaries between online and offline."
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